Before UX
From México City, I was born in June 1976.
I started studying Graphic Communication Design in 1997, at UAM Azcapotzalco, graduating in December 2001.
Since 2000, I joined Discos Ciudad record company, where my work consisted of defining the image of the bands that belonged to the company, as well as designing and producing CD´s and DVD´s covers and marketing products. In this company, I managed to define the general image of it, as well as the sub-stamps. I developed the appropriate pre-press and production processes to accelerate and make delivery times more efficient.
In 2006 I joined Sack Studio, design studio where my job was to design materials and / or prepare files of all kinds, both printed and multimedia. Here I managed to form an excellent work team with which we could optimize the quality of the products, as well as improve delivery times in pre-press and multimedia.
In the middle of 2007, I started working for Thomson PLM, currently PLM Latina, a medical publishing company well known for its dictionaries and where my main task was to develop special editorial products, general education products, and covers of magazines, books, and dictionaries.
At the beginning of 2009, I joined the design team of On Screen, a company dedicated to the production of films and documentaries, managing recognized brands such as National Geographic, BBC, and Discovery among others. Here, I managed to take charge of the image of 4 of the 5 strong brands of the company, as well as the development of effective processes for production, and unprecedented creation of marketing, editorial, and multimedia material of these brands for their best exposure in the market.
At the beginning of 2010 I decided to dedicate myself fully to digital design, from there I started with web development and design, project management (PMI) and in recent years UX Design.